17.2º
Vie 13º/21º
12º/19º
Uno de los shoppings más importantes de Miami se encuentra difundiendo un beneficio para turistas que frecuenten el centro comercial: un pasaporte de descuentos que, al funcionar como una cuponera, ofrece oportunidades en más de ochenta establecimientos. “Para poner un ejemplo, GAP tiene un 15 por ciento de descuento. Y si uno paga con una tarjeta de crédito de Visa, a eso se le suma otro adicional, que tiene vigencia también en otros locales”, explica Madelyn Bello Calvar, Marketing & Sponsorship Director de la compañía. “A través de la empresa con la que contratan el viaje, nosotros podemos enviarle al cliente un voucher electrónico que luego es sustituido por la cuponera en el centro de información del mall”. “Tenemos 36 millones de visitantes, y aproximadamente un setenta por ciento de ellos son turistas”, añade y comenta que, además, por las compras uno puede recibir regalos según el monto gastado. Por otro lado, el mall renovó su flota de shuttles, que transitan rutas desde el aeropuerto, el Downtown Miami y la playa: “Van rotando todo el día y, como también tenemos lockers, muchos clientes dejan el hotel, se dirigen al mall y, luego de hacer sus compras, se van directamente al aeropuerto”, comenta Bello-Calvar, agregando que incluso, en los lounges del lugar uno puede pesar el equipaje. es.shopdolphinmall.com
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