17.2º
Vie 13º/21º
12º/19º
La gobernadora de la provincia, María Eugenia Vidal, presenta el programa para impulsar el turismo este verano  en el balneario de la Costa Atlántica. Bajo el lema de “Mar del Plata te hace Feliz” la gobernadora lanzará este lunes el programa que promete importantes descuentos con la financiación del Banco Provincia. Sombrillas y reposeras gratis, menúes turísticos y promociones hoteleras, para reflotar la temporada de verano 2017/2018 que se percibe tan floja como la del año pasado. El Ejecutivo provincial apostará por un nuevo programa que se propone atraer turistas de todo el país y evitar las fugas masivas hacia las playas de Brasil, Chile o Uruguay. Una semana después de anunciar un aumento del 70% en los peajes, la Provincia financiará junto con empresarios locales importantes descuentos en transporte (micros de larga distancia y trenes), hotelería, restaurantes, teatros y supermercados. El anuncio lo realizará la gobernadora María Eugenia Vidal durante la visita al municipio liderado por Carlos Arroyo para lanzar “Mar del Plata te hace feliz”. El programa prevé la habilitación de al menos diez mil sombrillas con reposeras para usar de forma gratuita –sólo será necesario presentar DNI- en varias playas locales. Según el Intendente Arroyo buscan mantener los mismos precios que la temporada anterior, por sugerencia del Colegio de Martilleros. La idea es superar el millón de visitantes, para los cuales habrá además espectáculos deportivos muy convocantes como el Triatlón Internacional Ironman que convocará a 1400 atletas de todo el mundo; o el clásico Boca-River. Además en los balnearios se ofrecerá un menú turístico a precios promocionales y se lanzará una importante campaña publicitaria a nivel nacional sobre las ventajas de veranear en Mar del Plata. Una de las grandes apuestas de Vidal será la inclusión del Banco Provincia para realizar importantes descuentos a través de sus tarjetas de crédito. Se especula con que en enero y febrero continúen los descuentos del 50% en supermercados, y a esta medida podría sumarse un 2x1 en pasajes de micro y trenes. Respecto a la oferta hotelera, el Banco Provincia está analizando la financiación de alojamientos en 12 cuotas sin interés para los hoteles de 2 y 3 estrellas. También habrá descuentos del 50% en restaurantes (con topes mensuales que podrían estar entre $ 1.000 y $ 1.500) y de entre el 30% y 50% en teatros.  
Confían en nosotros
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